After what some say was a ridiculous amount of advertising, ‘Drop Dead Diva’ finally aired on Lifetime this week, among mixed reviews. While most say it is a fun, quirky little comedy, others have stated that the mass marketing campaign, added to the slightly tired plot line, has lead to a show that is sure to be canceled by the second season.

The story follows Deb, a young model who is obsessed by her looks, and little else. After a car crash she finds herself at Heaven’s gates, where she is told her has lived a shallow, and pathetic, existence. She begs to be sent back to her life, but a mix-up sends her to the wrong body.

Instead of her own size-zero blond-haired form, she is stuck in that of size 16 attorney, Jane Bingum. Deb must learn to live as Jane, and to accept herself for who she is, while learning a little about being a good and whole person along the way. She does this with the help of her new form, her new job, and Jane’s assistant and friend, Teri.

Early reviews have seemed mostly positive, but only time will tell how far this serious will go. And whether or not the world will enjoy it as it continues.